A local custom pool company, Rising Sun Pools, is a client of FatCat Strategies. They wanted to create an online tool where people could see some options and create their dream pool on virtual canvas. The Pool Builder is meant to obtain information from potential clients, such as what type or how big of a pool they are looking for, what kind of accessories, etc. There are multiple categories a user can go through and add elements to the canvas, and move them into position. Once they are done, an email triggers off to Rising Sun Pools and them with a screen capture of their canvas, the options and accessories chosen, a general price range, and a comparison chart of Rising Sun Pools against their competitors.
This is a fun way for someone to be introduced to Rising Sun Pools and it makes building the client relationship a little easier since they know what the client has in mind.